Marketing
materials create a first and lasting impression of
your company. Whether it's graphic design for brochures,
presentation folders, billboards or even business
cards you only have a moment to capture your prospects
attention and leave a lasting impression.
SCHAEFER MARINE
RE-BRANDED PRINT CAMPAIGN
Schaefer Marine is legendary
for making the highest quality marine hardware
products for sailboats.
Schaefer's brand identity and ads are designed
to convey the quality and lasting durability
of Schaefer's marine hardware products.
In a competitive world where more products
are being made of fragile plastic components,
Schaefer stands out for its uncompromising
quality.
Z BLOK SUNBLOCK
NEW PRODUCT INTRODUCTION
Z Blok is a brand that
is focused on one unique selling proposition
- it solves the problem of stinging eyes.
The brand and everything from ads to trade
show materials are clear and boldly simple
in re-enforcing that strategy.
ETCO INCORPORATED
CUSTOM PRODUCTS CAMPAIGN
ETCO is one of the world's
preeminent manufacturers of stock and custom
electronic component products.
ETCO's custom-design team specializes in
developing custom build products that can
solve any need.
HERRESHOFF MARINE MUSEUM
/ AMERICA'S CUP HALL OF FAME
MEMBERSHIP BROCHURE
The Herreshoff Marine Museum
and America's Cup Hall of Fame is one of the nation's
most important historic maritime treasures. They
host classic yacht regattas, sponsor symposia
on classic yacht design and restoration, and operate
an outstanding sailing school.
They also founded the America¹s Cup Hall
of Fame, which honors individuals who have made
outstanding contributions to yachting's most distinguished
competition.
41° NORTH
BRAND IDENTITY SYSTEM
41 North provides superior
quality dockage and services to yachts visiting
Newport Harbor.
ARCAT
ARCAT
ARCAT is an on-line source of
building material specifications most commonly
used by architects. The Connecticut based company
sought us out because
marketing research on their old ad campaign showed
weakness in recall and key message communication
scores. We created this ad campaign to boost ad
recall scores and better communicate the fact that
ARCAT is the most complete source of information.
IDENTITY SYSTEMS
identity systems
The best brands start with careful
and honest development of a blueprint that can be
built upon and re-worked eventually giving birth
to the foundation of the Brand's ID. The ideal evolution
of a brand's identity starts with capturing a vision,
putting words to that vision and having that vision
reflected in the visual and experiential presence
of the brand.